If you don't know who Billy Mays is he was a spokesperson for a lot of different products on TV.
He was my brothers ( age 8 ) FAVORITE TV person. If Billy Mays was advertising it, my brother wanted to buy it.
They recently started a TV show on Discovery Channel called "Pitchmen" (starring Billy Mays) that showed you the behind the scenes work of the info-infomercials.
http://www.youtube.com/watch?v=_NNv2oiWdRUMy brother was fascinated by the demonstration... he would sit in front of the TV and rewind it just to show us how good the stains were gone..